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Feature spotlight

One feature. One short video. Ready to share.

Every new feature deserves more than a paragraph in the changelog. A feature spotlight shows in 30 to 60 seconds where the feature lives, what it changes and how to use it.

Try it free Typical length: 30–60 seconds
A cone of light highlights a single element in a dimmed app window

What the video contains

  1. Hook: the benefit in one sentence

  2. Starting point: where the feature lives

  3. Two to four steps in the interface

  4. Call to action

Where it fits

Release mail and in-app notice

A short video in the notice banner or release mail explains the feature better than a screenshot with arrows.

Help article with video

The help article gets the video on top; transcript, chapters and a text version come with it.

Social media and newsletter

In landscape for newsletter and website, plus, if you like, a separate vertical Short from the same project.

How Klickdemo does it

  1. You name the feature

    If your product has already been explored, the agent only needs the feature name. It explores new pages first; release notes can be added as a website source or a note.

  2. Short script, quick approval

    Four to seven scenes, one narration line per scene; the click that matters gets a zoom. You review, correct, approve.

  3. Embed where the feature lives

    Through the cookie-free embed player right next to the feature or in the help centre; you see views as daily totals.

  • The video shows the current state of the interface; an earlier state is only described in the narration.
  • Captions are always included; many viewers watch short videos without sound.

Questions about this

What does a feature video cost?

Billing is by length in credits: a 45-second video costs 80 credits, counted in steps of 6 seconds. Exploring your product is charged once per project.

Can the video be embedded in my product?

Yes, through the embed player without cookies and without stored IP addresses. View counts show in your account as daily totals per video.

More video types

From which source?

REC

Announce the next feature with a video.

Describe the feature; the agent handles the rest up to your approval.

Try it free